THE VALLEY

The Uniform and Marketing Platform that started it all.

CITY EDITION CAMPAIGN

The Valley platform was the campaign that changed everything for the Phoenix Suns. The first City Edition uniform that told the unique story of Phoenix and it’s thriving community. Inspired by the iconic sunsets seen in the Valley of the Sun, this uniform reflected vibrancy, energy, and an identity that put the league on notice. Of course it helps to have future Hall of Famer Chris Paul join the team and take us to the NBA Finals. The Valley Campaign certainly helped.  

Role:

– Uniform Design (in collaboration with Nike)

– Creative Director 

– Art Director (Photoshoots)

– Court Design

ACCOLADES:

Highest grossing Uniform Sales in NBA (2020-21)

Emmy Award for “Valley Proud – Brand Spot”

SEASONS ACTIVE:

2020-22, 2025-26

Next Project

Back To Top
Theme Mode